The best time to target candidates? Monday lunch


Research by Indeed Jobs reveals that Monday lunchtime is when people in the UK are looking for a new job.

Data released by the world’s biggest jobsite reveals a spike in browsing for jobs at 1pm on a Monday.

Having analysed the searching habits of millions of jobseekers across 5 European countries, researchers found a clear trend in all – that Mondays see the highest levels of activity.

So across the UK and Ireland, jobseekers are scrolling through jobs on their phone or surreptitiously scanning at their desks, with activity peaking at 1pm. 

And while Mondays are perennially popular, Indeed’s researchers also uncovered seasonal variations in the types of roles being searched.

Summer brings high levels of interest in both travel-related and flexible roles with searches seeing a five-fold increase in searches for jobs at the Edinburgh and Reading festivals, zero-hour contracts and both cruise ship nurse and immigration officer roles.

And while Mondays see the highest spike, weekday evenings are a consistently popular time for jobseekers to search for a new role.

Mariano Mamertino, EMEA economist at Indeed, comments “The power of the internet has transformed the way all of us look for a new job. With just a few keystrokes or taps on our mobile device, we can view millions of vacancies whenever and wherever we want.

“So it’s striking that even with this freedom, one day is universally the most popular for people to look for a new role. This reveals perhaps the emotional side of looking for a new job. Just as the start of January is a very popular time for people to consider a job change, so too the start of the working week.

“With the UK enjoying record levels of employment and the number of unemployed people per vacancy now at its lowest level for 15 years, competition among recruiters for the best talent is intense. So while the online jobs market is ‘always on’, we’re seeing hiring companies be increasingly tactical in how and when they target potential recruits.”


Monday, 24 July 2017

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