Tapping into the power of brand ambassadors:
Mike Hoffman, SMRS

  Turning employees into brand ambassadors is a big topic right now, but it’s far from new. The idea of an employee ‘representing’ their employer has been around for years, and organisations have long known that the behaviour of an employee can enhance (or, of course, damage) their reputation. So why is it suddenly in...

Thursday, 16 March 2017

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