Ri5 Profile: Fraser Chapman

Ri5 Profile: Fraser Chapman


Congratulations to all at Jobsgopublic after scooping two awards at the 2017 PPMA awards.

Fraser is the Commercial Director at Jobsgopublic, where he leads a team of field and telesales colleagues focused on delivering digital resourcing solutions for the Local Government, Housing & Education markets. 

How did you first get into the industry?

Like a lot people I have spoken to, I fell into the industry really. I did a year-long placement as part of my IT & business degree at a small management consultancy who also had a Humana International franchise (the ex-Dragon James Caan’s recruitment business). I must have done something right as they asked me to come back to help them create and implement a candidate database. Eventually they felt that I talked too much to be in the IT department and put me to good use on the phones to setup an IT recruitment desk.

Would you do the same again?

It was tough setting up a new desk in a small recruitment business - making 100 calls/day (most of which didn’t go well). Not to mention the side-by-side coaching with my boss first thing on a Monday morning when I just wanted to crawl back into bed after a big weekend of drinking my own bodyweight in alcohol! Looking back though, it taught me that hard work can bring results and the benefits of a good commission scheme.

What would you do if you didn’t do this?

I have a real passion for EDM/house music and loved the idea of being a DJ, but given my age now I think my only options are late-night hospital radio DJ or to be an ambassador for Stannah stair lifts.

Who are your favourite people from the industry?

People who don’t moan about how technology is damaging our industry and look for new ways to help customers find great people. I feel pretty lucky to be working with such an amazing sales team at Jobsgopublic – they have strong relationships in local government, housing and education and get on really well together.

What’s the best piece of advice you’ve received in your career?

‘The first rule of holes: stop digging’ – if something isn’t working don’t keep doing more of the same – step back and try something different.

And what piece of advice would you give somebody starting out in the sector?

You need to be comfortable with change. I haven’t worked in an industry where change is so regular and constant. If you believe that ‘if it ain’t broke, then don’t fix it’, digital recruitment isn’t for you.

What’s your favourite recruitment ad?

Any ad that tells you why it’s good to work there and what the employer will offer the candidate. We are facing record levels of employment in the UK and most advertisers don’t realise that they need to sell the role to potential candidates as well as the candidates needing to sell themselves. The current MI6 cinema ad and the TA (Territorial Army) recruitment ads are really engaging.

And what’s your favourite non-recruitment ad?

I always loved the ‘You’ve been Tangoed’ Tango ads for the sheer lunacy. The first ‘Impossible Dream’ Honda ad was pretty inspiring.

You’re entertaining industry contacts. Where do you take them, and why?

Great food, good atmosphere and ideally somewhere they haven’t been before – there's a great Italian on Gt Portland Street where they make a great Limoncello if things are going particularly well!

What are you reading at the moment?

I watch too many boxsets to have time to read that much but I loved the twist in ‘The Player of Games’ (Iain M Banks) and ‘Tell No One’ by Harlan Coben - this kept me hooked all the way through.

And what are you listening to?

Underworld’s ‘Everything, Everything’ album after going to see them at Alexandra Palace a couple of weeks ago. I still get goose bumps thinking about them playing ‘Born Slippy’ live (from the Trainspotting movie).

Which five guests would you invite to your ideal dinner party?

Boris Johnson sat next to Nigel Farage (Fireworks, anyone! Nigel Farage has to do the washing up afterwards), Derek & Clive (Dudley Moore & Peter Cook show for the whippersnappers) and my wife, Hayley, as we don’t spend enough time together!

What are your top three films?

Casablanca, Usual Suspects & the Matrix - a classic action movie.

Something or someone for Room 101?

Donald Trump – nuff said!

What items do you never leave home without?

Factor 30 sun cream (even in the depths of winter it’s too sunny for a ginga!) and 7 different cables because I have the new MacBook Pro which can’t connect to any USB device without a unique combination of 7 cables – thanks, Apple!

What’s your biggest achievement – career or otherwise?

Two years out of university placing IT Directors in Europe, Australia & Sweden for Blockbusters & McDonalds, and my 3 children who I hope turn out better than I did.

Who’s your biggest hero, and why?

Dave Carroll, my first boss at Waitrose in Beaconsfield – a great people manager, who managed to be one of the team but still command respect!

What is your ideal holiday?

A long one in Tuscany (stunning rolling hills, cypress trees, olive groves and terracotta-tiled villas), or Fraser Island off the coast of Australia for obvious reasons!

Three words to describe yourself?

Passionate, integrity & fun

Your best and worst habits?

Best habits – getting up early to do a run so that I free up my evening for bath time with the kids; understanding that my team will know more about what our customers want, supporting Spurs

Worst habits – fear of missing out e.g. ‘I need to go home, but one more drink won’t hurt’; supporting Spurs; walking around shops with my hands clasped behind my back like a 60-year-old man inspecting something he doesn’t quite understand, and ‘Dad’ dancing!

What’s your guilty pleasure?

Watching Gogglebox (watching people on TV watching TV, really!) and teaching my 1-year old daughter to say ‘Dada’ even though everyone knows that she’s a mummy’s girl!

What single fact would surprise people the most about you?

I once met Bill Clinton in a pub in Oxford.


Thanks Fraser, if you'd like to nominate someone for the Ri5 profile please email editorial@ri5.co.uk


Tuesday, 2 May 2017

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