Employer Brand Management Awards 2018 winners announced


The winners of the 2018 Employer Brand Management Awards were announced last night, with Teach First and Tonic taking home the evening’s Grand Prix of employer brand management.

The awards ceremony took place at De Vere Grand Connaught Rooms in Central London, and was hosted by comedienne Cally Beaton.

The full list of winners:

Best alignment of the employer value proposition with corporate brand values 

Gold - Pepsi Lipton and Hodes (part of Symphony Talent)
Gold - Teach First and Tonic
Bronze - Kerry Foods and SMRS

Best communication of the employer brand to the external audience 

Gold - Teach First and Tonic
Silver - Dixons Carphone and Hodes (part of Symphony Talent)
Silver - Zalando SE
Bronze - Mencap and SMRS
Highly Commended - BT plc and Ph.Creative

Best communication of the employer brand to the internal audience 

Gold - Northwell Health and Home
Silver - Team KnowHow (part of Dixons Carphone) and Hodes (part of Symphony Talent)
Bronze - Givergy
Bronze - Nationwide Building Society and drp
Highly Commended - Barclays and Wardour

Best short-term or one-off employer brand campaign 

Gold - Hermes and Creed Communications
Silver - Moneysupermarket Group and Brandguild
Bronze - EVRY and Mission
Bronze - Unilever and Hodes (part of Symphony Talent)

Best diversity brand 

Gold - ODEON Cinemas Group
Silver - Travelport and Creed Communications
Bronze - Accenture

Best digital communication of the employer brand 

Gold - ForrestBrown and Hodes (part of Symphony Talent)
Gold - Hastings Direct and That Little Agency
Silver - Care UK and Dragonfish
Bronze - Travelport and Creed Communications
Highly Commended - RBS and Tonic

Best use of social media in the management or promotion of the employer brand 

Gold - Unilever and Hodes (part of Symphony Talent)
Gold - Zalando SE
Silver - Circle Health
Bronze - Accenture
Highly Commended - Barclays and Tonic
Highly Commended - BT plc and Ph.Creative

Best employer brand management programme following changed mission, positioning or management 

Gold - intu
Bronze - Ph.Creative

Best employer brand management programme following a merger or acquisition

Gold - Suez and MerchantCantos
Bronze - Renewi and Wardour
Bronze - Standard Life Aberdeen

Best brand ambassador programme

Gold - ODEON Cinemas Group
Silver - Assurant and Creed Communications
Silver - Principality Building Society and Mr B & Friends
Bronze - VESTEL

Best employee experience 

Gold - Northwell Health and Home
Silver - Team KnowHow (part of Dixons Carphone) and Hodes (part of Symphony Talent)
Bronze - Accenture
Bronze - Fuller Smith & Turner PLC

Best localisation of a global employer brand management programme 

Gold - Philips and MerchantCantos

Best employer brand management event 

Gold - Arval UK and Synergy Creative
Silver - Nationwide Building Society and drp
Bronze - Kerry Foods and SMRS
Highly Commended - InterContinental Hotels Group and Mr B & Friends

Best employer brand innovation 

Gold – Care UK and Dragonfish
Gold - Jewish Care and We Love 9am
Silver - EY
Bronze - Kerry Foods and SMRS

Best ongoing commitment to employer brand management 

Gold - Dixons Carphone and Hodes (part of Symphony Talent)

Best employer brand management by a charity, NGO or NFP

Gold - Jewish Care and We Love 9am
Silver - Mencap and SMRS

Best employer brand management from the education sector

Gold - Teach First and Tonic

Best employer brand management from the engineering and manufacturing sector

Silver - Laing O'Rourke and Wardour

Best employer brand management from the financial services sector

Gold - Moneysupermarket Group and Brandguild
Silver - Hastings Direct and That Little Agency
Bronze - Assurant and Creed Communications
Bronze - RBS and Tonic
Highly Commended - Barclays and Wardour

Best employer brand management from the food and beverage sector

Gold - Kerry Foods and SMRS
Silver - Pepsi Lipton and Hodes (part of Symphony Talent)

Best employer brand management from the healthcare and pharmaceuticals sector

Gold - Philips and MerchantCantos

Best employer brand management from the professional services sector

Gold - ForrestBrown and Hodes (part of Symphony Talent)
Silver - EY

Best employer brand management from the retail sector

Gold - Dixons Carphone and Hodes (part of Symphony Talent)

Best employer brand management from the technology, media and telecommunications sector

Silver - EVRY and Mission
Bronze - BT plc and Ph.Creative
Bronze - Vodafone and Creed Communications

Best employer brand management from the transport and logistics sector

Gold - Hermes and Creed Communications

Best creative execution of the employer brand

Winner – ForrestBrown and Hodes (part of Symphony Talent)

Grand prix of employer brand management

Winner – Teach First and Tonic

Friday, 20 April 2018

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Employer Brand Management Awards 2018 winners announced