CIPD updates employer branding guidelines for recession

The Chartered Institute of Personnel and Development has launched new guidelines on employer branding - entitled ‘Employer Branding - Maintaining Momentum in a Recession' - to reflect the challenges that employers are facing in the recession. The content - which was generated via round-table discussions with practitioners,...

Tuesday, 30 June 2009

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CIPD updates employer branding guidelines for recession

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Graduates working towards an MBA are notable in their strong preference for strategic over operational tasks in their future professional position; it is no surprise that they have an emphatic leaning towards a leadership position rather than a team role. Other postgraduates, nevertheless, despite also finding strategic tasks more interesting, tend to prefer shared responsibility in a team.