CIPD launches 'one-stop guide' to employer branding

The CIPD has launched its practical guide to employer branding, entitled ‘Employer branding: a no-nonsense approach’ . Written by Paul Walker (head of employer brands at Barkers), it aims to demonstrate how a n effective employer brand can make a dramatic difference to an organisation’s ability to recruit, retain and engage...

Thursday, 18 October 2007

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CIPD launches 'one-stop guide' to employer branding

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